Authentic Organizational Partnerships: Organizational Brands, Names, the Columbus Children's Hospital, and the Abercrombie & Fitch Trauma Center
+ = ??? In an earlier post, I mentioned that authentic organizations might find it hard to find appropriate partner organizations, because the qualities of the company you keep are […]
5 (More) Reasons Why Being Authentic Can Be Bad for Your Organization
Being authentic limits who your organization can attract as partners. Not every organization wants to do business with an organization that’s authentic, because authentic organizations can be demanding partners. Authentic […]