Tyson Foods lacks faith in its own identity.
When organizations are being authentic, they approach their problems by drawing on their identity. An organization that wants to be authentic must regularly find ways to translate its beliefs about […]
B Corp Identity: An Opportunity for Organizational Authenticity
What are for-profit organizations to do, if they want to pursue social purposes and be authentic? Until recently, organizations facing this authenticity dilemma had three options. They could: Attempt to […]
Can a for-profit business organization that also pursues a social purpose be authentic?
There are so many examples of for-profit organizations whose for-purpose actions are suspect that it’s a little scary to bring up the subject. Where do we even begin? We should […]