5 Tips About Realigning Organizations I Learned by Falling Off A Horse
(No, it was not “Get right back on.” Everybody knows that.) Sustaining organizational authenticity requires continually realigning organizational identity, purpose and action. But realigning can be harder to do than […]
Social Media Risks: Restoring trust when your brand mascot is a killer (whale)
The challenge of being authentic on social media can be scary. Many organizations are afraid of being ‘on’ social media platforms like Facebook and Twitter, where they (or their representatives) […]