Organizational Identity, Employee Branding and Political Contributions: Should you care if The Body Shop leans Republican?
The Body Shop is Republican? Anita Roddick must be rolling over in her grave. Released last week were the results of a study that shows how organizations have supported the […]
3 Things the New York Jets Can Teach You About Authenticity
Who knew that the New York Jets knew so much about being authentic? The New York Jets moved into their new training facility in Florham Park, NJ, just last week. […]
Can a for-profit business organization that also pursues a social purpose be authentic?
There are so many examples of for-profit organizations whose for-purpose actions are suspect that it’s a little scary to bring up the subject. Where do we even begin? We should […]
Honey is really bee vomit: Why we should label "NonProfit" Organizations "For-Purpose" Organizations
“You catch more flies with honey than vinegar.” Would this advice make any sense if, instead, it was: “You catch more flies with bee vomit than vinegar”? Heck no. That’s […]